Small Biz, Big Wins

7: Pivoting to Prosper: Mastering Business Reinvention

In this episode of "Small Biz, Big Wins," we delve into the art of the business pivot with our guest, Sarah McDonnell. Pivoting, a crucial strategy in small business, involves changing direction to meet market needs better, ultimately aiming to boost revenue and sustain the business. Sarah's story is a testament to this. She successfully navigated the challenges of the pandemic, transforming her venture, Little Bay Gourmet, into a flourishing enterprise. Join us as Sarah shares her journey through COVID-19, highlighting the pivotal decisions that led to her current success. Get ready to learn about the power of adaptability and strategic business change.
Show Links - Connect with Keep It Real Social!
Website: https://keepitrealsocial.com/
YouTube: https://www.youtube.com/@smallbizbigwins
Instagram: https://www.instagram.com/keepitrealsocial/
Facebook: https://www.facebook.com/keepitrealsocial/
Twitter: https://twitter.com/sommerpoquette
Guest Links
Website: https://littlebaygourmet.com/
Instagram: https://www.instagram.com/littlebaygourmet/

6: Maximizing Your Market: Social Media Strategies for Sales Success

Join host Sommer Poquette on "Small Biz, Big Wins" for an episode focused on boosting your sales in 2024. As a small business owner and marketing expert, Sommer shares essential tips on elevating your social media marketing to effectively drive sales. Learn how to engage your audience, use social media strategically, and optimize your online presence with Local SEO. Get practical advice on transforming your online platforms into powerful tools for business growth. Tune in for valuable insights and subscribe for more tips on enhancing your small business success. Let's turn your marketing efforts into real results together!
Show Links - Connect with Keep It Real Social!
Website: https://keepitrealsocial.com/
YouTube: https://www.youtube.com/@smallbizbigwins
Instagram: https://www.instagram.com/keepitrealsocial/
Facebook: https://www.facebook.com/keepitrealsocial/
Twitter: https://twitter.com/sommerpoquette

5: Latte Leadership: Translating Advertising Expertise into Café Success

Today on "Small Biz, Big Wins," we feature an inspiring journey of a former advertising professional turned coffee shop owner. Discover how Christine Smith transformed her corporate expertise into a thriving local coffee business, pouring her passion and dedication into every cup. This episode offers an intimate look at her transition from the boardroom to the coffee world, highlighting her challenges and her unique strategies. It's a story full of practical insights and inspiration for anyone considering a leap into entrepreneurship or those who appreciate a heartwarming success story. You will want to take advantage of this former advertising executive's small business marketing advice! Tune in for this enriching blend of business savvy and coffee culture.
Show Links - Connect with Keep It Real Social!
Website: https://keepitrealsocial.com/
LinkedIn: https://www.linkedin.com/company/keep-it-real-social/
YouTube: https://www.youtube.com/@smallbizbigwins
Instagram: https://www.instagram.com/keepitrealsocial/
Facebook: https://www.facebook.com/keepitrealsocial/
Twitter: https://twitter.com/sommerpoquette
Guest Links
Website: https://www.northperkcoffee.com/
 

4: Shaping Thriving Workplaces

In this episode of "Small Biz, Big Wins," we explore the transformative power of a positive work culture vital for businesses of any size. We're joined by Jennifer Shorter, a retail expert and the third-generation owner of Grandpa Shorter's Gifts and several other stores in Downtown Petoskey, MI. Jennifer shares her experiences and strategies for cultivating an engaging and productive workplace. Join us to gain valuable insights that could elevate your business environment.
Show Links - Connect with Keep It Real Social!
Website: https://keepitrealsocial.com/
LinkedIn: https://www.linkedin.com/company/keep-it-real-social/
Instagram: https://www.instagram.com/keepitrealsocial/
Facebook: https://www.facebook.com/keepitrealsocial/
Twitter: https://twitter.com/sommerpoquette
Guest Links
Award: https://www.athenainternational.org/page/athena_leadership_award
Website: https://grandpashorters.com/
Facebook: https://www.facebook.com/GrandpaShorters
Instagram: https://www.instagram.com/grandpa_shorters/

3: Scaling Smart: Navigating Business Growth

In this episode of "Small Biz, Big Wins," we're joined by Robin Bennet, the dynamic co-owner of the Sunglass Shoppe. With locations across Michigan, Robin has transformed her business into a renowned retail chain known for its premium eyewear selection. Her unique background in broadcasting and photography adds an intriguing dimension to her retail expertise. Tune in as we explore Robin's transition from broadcasting to retail success, learn about the challenges and triumphs of expanding a business, and get valuable advice on managing multiple locations and strategic growth. Get inspired by Robin's entrepreneurial journey and practical tips for business growth.
Show Links - Connect with Keep It Real Social!
Website: https://keepitrealsocial.com/
YouTube: https://www.youtube.com/user/sommerswan
Instagram: https://www.instagram.com/keepitrealsocial/
Facebook: https://www.facebook.com/keepitrealsocial/
Twitter: https://twitter.com/sommerpoquette
Guest Links
Website: https://sunglass-shoppe.com/
Facebook: https://www.facebook.com/SunglassShoppe/
Instagram: https://www.instagram.com/Sunglass.Shoppe/

2: Small Business Focus: Finding Your Niche

This episode is a must-listen if you're a small business owner grappling with finding your niche. Join us as we speak with Beth Flynn, a Northern Michigan real estate agent who has honed her focus as a first-time homebuyer specialist. Passionate about helping newcomers to the property market, Beth excels in navigating them through real estate intricacies with empathy and skill. This episode will shed light on how she pinpointed her distinct niche in real estate, balancing her dedication to first-time buyers while adeptly catering to a diverse client base as a small business owner.
Show Links - Connect with Keep It Real Social!
Website: https://keepitrealsocial.com/
LinkedIn: https://www.linkedin.com/company/keep-it-real-social/
Instagram: https://www.instagram.com/keepitrealsocial/
Facebook: https://www.facebook.com/keepitrealsocial/
Twitter: https://twitter.com/sommerpoquette
Guest Links
Website: https://bethflynnsells.com/
Instagram: https://www.instagram.com/bethflynnrealtor/
Facebook: https://www.facebook.com/bethflynnsells

1: Welcome to Small Biz, Big Wins

Welcome to Small Biz Big Wins, where every episode is a new journey into the heart of entrepreneurship. Hosted by entrepreneur and marketer Sommer Poquette, this podcast will dive into the inspiring stories, hard-earned insights, and joyful triumphs of real business owners. We cover everything from overcoming challenges to celebrating big wins. Get ready to be empowered with actionable advice, hear from diverse voices, and, most importantly, celebrate the spirit of small business. So, grab your favorite cup of coffee, settle in, and let’s discover together how every small win contributes to your big success story. 
Show Links - Connect with Keep It Real Social!
Website: https://keepitrealsocial.com/
LinkedIn: https://www.linkedin.com/company/keep-it-real-social/
Instagram: https://www.instagram.com/keepitrealsocial/
Facebook: https://www.facebook.com/keepitrealsocial/
Twitter: https://twitter.com/sommerpoquette
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